The ICC Strategic Plan 2011-15 was launched at the ICC's Annual Conference in Hong Kong in June 2011.
After a two-year consultation period with the game's stakeholders, including Members, players, media and supporters, the plan sets out a vision for international cricket.
By following through on our commitment to develop new competition structures and meritocratic pathways for men's and women's teams across Test, ODI and T20I cricket, supported by effective targeting, the ICC will be well-placed to achieve a truly global game with more players, more fans and more competitive teams.
The ICC vision for 2011-15 is to create 'A Bigger, Better, Global Game' aimed at 'Targeting more players, more fans, more competitive teams.'
Our success between 2011 and 2015 will be judged on growth in participation and public interest and the competitiveness of teams participating in men's and women's international cricket.