ICC announces multi-year partnership with Marriott Bonvoy
The global partnership running through to 2029 will enhance the fan experience at the marquee tournaments.
From left to right: Sanjog Gupta, Chief Executive Officer, International Cricket Council; Rajeev Menon, President APEC (excluding China), Marriott International; Satya Anand, President, EMEA, Marriott International; Anurag Dahiya, Chief Commercial Officer, International Cricket Council.
The International Cricket Council (ICC) have signed a global, multi-year partnership with Marriott Bonvoy. The association will offer fans access to premium accommodation around the world when travelling to watch top-class international cricket during the ICC tournaments.
The award-winning travel platform’s partnership with the world cricket’s governing body as the Official Accommodation Partner will run through to 2029. This will cover all ICC men’s events, beginning with the ICC Men’s T20 World Cup 2026 in India and Sri Lanka, starting 7 February.
“We are thrilled to welcome Marriott Bonvoy into a partnership that reflects a shared ambition to redefine how fans experience the game of cricket,” ICC Chairman Mr. Jay Shah said.
“By combining the global reach of our game with Marriott’s portfolio of world-class destinations, we are creating a powerful platform that connects cricket and memorable travel experiences across leading cricketing nations.
“Marriott Bonvoy’s addition as a sponsor to our portfolio also reinforces the ICC’s long-term vision of working with respected global brands that go beyond visibility to deliver meaningful value to fans.
“Together, we see this partnership as a means of deep fan connection.”
The announcement comes on the back of ICC recently announcing partnerships with Hyundai Motor and AB InBev, further strengthening its impressive global commercial portfolio that includes Emirates, Aramco, DP World, Sobha and Coca-Cola, alongside Google and Unilever as partners for ICC women’s events.
“The ICC is committed to elevating the experiential standards of Cricket’s pinnacle events. While the athletic spectacle is central to a fan’s experience, the lifestyle, hospitality, travel and cultural components are essential too,” Mr. Sanjog Gupta, ICC CEO said.
“ICC events are hosted across the world and fans cover thousands of miles to experience the allure of these cultural spectacles. Marriott Bonvoy’s international footprint, customer focus and commitment to delivering elevated experiences make them a natural partner in our endeavour to grow the allure and make our fans’ journeys more enriching.”
Bringing together the worlds of cricket and travel, the partnership will leverage Marriott Bonvoy’s global footprint of more than 450 properties across key ICC event markets, to cater for fans, teams, officials and ICC stakeholders alike.
“Cricket’s dominance as a sport has the power to unite the fans across different countries. We’re now bringing the power of Marriott Bonvoy to over two billion fans and delivering bespoke cricket experiences to our 260 million Marriott Bonvoy members,” Mr. Rajeev Menon, President, Asia Pacific Excluding China, Marriott International, said.
“Cricket has been a lifelong passion for me, and like millions of fans, I’ve felt how the game brings people together across borders and generations. Partnering with the International Cricket Council allows Marriott Bonvoy to turn that shared passion into unforgettable journeys, giving our members around the world unmatched ways to experience ICC events, both on and off the pitch,” Mr. Satya Anand, President - Europe, Middle East and Africa, Marriott International, said
Those attending ICC tournaments will be able to stay across Marriott Bonvoy’s extensive portfolio and even access exclusive experiences through official travel packages available via ICC Travel and Tours. For more details, sign up here.
