ITT issued for Media Strategy, Buying and Planning Services for ICC Men’s T20 World Cup USA & West Indies 2024

The International Cricket Council (ICC) has issued an Invitation to Tender (ITT) for Media Strategy, Buying and Planning Services (Media Agency) for the upcoming ICC Men’s T20 World Cup USA & West Indies 2024.

The ICC intends to appoint a media planning and buying agency to develop and deliver media stratification, planning, implementation, buying and measurement of ICC, CWI & T20WC USA Inc.’s integrated media charter across offline, online, on-ground and activation platforms.

This ITT is intended to attract responses from companies with extensive experience in successfully providing media strategy, buying and planning services for a comparable global event, with a proven capability to operate across the USA and Caribbean and key markets internationally.

The ITT can be found at this link.

Queries should be addressed in an e-mail with the subject line "ICC Media Strategy, Buying and Planning Services MT20WC - Query" to the following address (before 24 October 2023): marketingITT@icc-cricket.com and marketing@cricketwestindies.org

Responses should be emailed to marketingITT@icc-cricket.com and marketing@cricketwestindies.org by 31 October 2023.

More information about the ICC can be found on the official website: icc-cricket.com