The host broadcast production rights from all ICC major events from 2015-2023 have been retained by ICC. As such, the ICC engages with several production suppliers and vendors to put together the live, highlights and programming coverage, all under the umbrella of ICC TV.
ICC TV’s vision is to create and provide credible, informative and engaging live and non-live content, that speaks to a global audience, attracts new fans and in the long term helps position Cricket as the “World’s Favourite Sport”
This focus of ICC TV is on (a) building heroes; (b) compelling storytelling; (c) insightful and relevant analytics (d) delivering additional content to Partners; (e) strengthening the brand of ICC and its events; and (f) integrated operations and output across broadcast and digital
The coverage includes live and highlights coverage of all ICC major events, production of additional short form content and features during events and non-live programming which includes ICC Cricket 360°, ICC’s flagship magazine show and other documentary styled programming in the lead up to and during events.
ICC’s production suppliers and vendors are:
Live coverage - 2016-19
Live and highlights editorial and production services: Sunset+Vine
OB Equipment services: NEP Broadcast Solutions
Graphics scoring services: Alston Elliott
All other suppliers for technology and broadcast enhancements like ball tracking, edge detection, aerial cameras, drones and player tracking are appointed on an event-by-event basis.
Non-live coverage- 2016-19
ICC Cricket 360°: Sunset+Vine
Event programming, documentaries and official films: Sunset+Vine